Trade Credit-insured against the risk of non-payment with Coface for fifteen years, the SME, which is now an international ETI, chose our solutions to recover its non-guaranteed receivables in France and worldwide.
A large volume of unpaid debts to be collected abroad
As part of its business operations, JJA had to deal with a large volume of unpaid invoices and debts for which internal collection had not been completed. The very satisfying results obtained on the collection of its trade credit insurance guaranteed receivables strongly encouraged the company to also entrust the collection of its non-guaranteed receivables to Coface, whose unique international network enables it to obtain payment of unpaid invoices in more than 190 countries.
The Group, which was starting from scratch in this area, was looking to streamline its debt collection efforts, particularly with regard to the specific features of international legislation. JJA called on Coface's experts to rationalise its accounts receivable, structure its procedures for reminders and invoicing, and implement a genuine strategy for managing the risk of non-payment.
"Coface provides us with a dedicated team to monitor debt cases, extensive global coverage and local legal experts to deal with the specificities of debt collection abroad.For any company developing its business overseas, it is very important to be supported by experts based in the country involved, particularly from a legislative and legal point of view"
Farah Anezot - Credit Manager - JJA
Success rate, global network, local legal experts: why JJA calls on Coface's debt collection solutions. Watch the video of Farah Anezot, Credit Manager at JJA.
Trade credit insurance to control the risk of non-payment over the long term
The partnership between Coface and JJA was initiated in 2010 with the implementation of trade credit insurance solutions to protect against the risk of non-payment, and with the aim of supporting the development of this Group, which has become a billionaire and whose external growth has accelerated significantly over the last ten years. Initially credit-insured solely for exports, JJA then extended Coface's solutions to the domestic market, enabling it to cover its entire business portfolio.
"We've been working with Coface for over ten years.First on the export part and, since 2021, our entire portfolio has been insured by Coface.In view of the very good debt collection rate we've achieved for our guaranteed accounts, we've decided to outsource our non-guaranteed cases to Coface's debt collection services!"
- Farah Anezot - Credit Manager - JJA
JJA, from family SME to international group
Founded in 1976, JJA specialises in interior and exterior decoration, well-known for its main brands: Atmosphera, Hespéride, 5Five, Secret de Gourmet... and more recently Stof, a company dedicated to decorative textiles and furnishings.
This family business, which pioneered partnerships with China back in 1979, is now a medium-sized company with two overseas subsidiaries (China and India). The Group, which employs over 2,000 people, is developing its operations in more than fifty countries, mainly in Europe and OECD countries, but also in Asia (Hong Kong) and South America (Peru).
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